Twitter has announced the launch of its paid Subscription feature called `Super Follow’, which would allow creators to generate monthly revenue by sharing subscriber-only content with their followers.
People in the US and Canada using iOS can Super Follow a select group of people within the United States, the company said, adding that it would roll the feature out to people using iOS globally in the next few weeks.
With this feature, people can monetize bonus or behind-the-scenes content on Twitter, and in exchange, these subscribers get special access to even more of their favorite authentic Twitter content and conversations.
Super Follows come at a monthly subscription cost of either $2.99, $4.99, or $9.99, set by the designated Twitter user.
The company had outlined plans, which included tipping and paid subscriptions to Super Follows some accounts, to attain at least $7.5 billion (roughly Rs. 54,780 crores) in annual revenue and 315 million monetizable daily active users (mDAU) by the end of 2023.
Super Follows feature is starting with a small group within the US who applied for that and can set up a Super Follows subscription. People can continue to apply to join the waitlist by swiping open the sidebar on the Home timeline, tapping on Monetization, then selecting the feature.
To be eligible for the waitlist right now, users need to have 10K or more followers, be at least 18 years old, have tweeted 25 times within the last 30 days, be in the U.S., and follow Twitter’s Super Follows Policy.
To subscribe, on the other hand, just tap the Super Follow button on an account’s profile to see a description of their paid offerings and pricing.
Twitter described the Super Follower content as “unfiltered thoughts, exclusive announcements, early previews, and subscriber-only conversations.”